In HME, your brand is your identity. Any investment in your brand makes your business more valuable by making it more noticeable to the community, existing, and future customers.

How can you ensure you are earning that valuable referral?

The obvious one is to deliver exceptional service so that the customer will be willing to recommend you. However, it’s sometimes hard to depend on your staff to deliver consistently exceptional service, and sometimes the customer will remember the individual as being wonderful—not your company.

One of the easiest ways to ensure you capture that valuable business is to keep your name in front of the customer. Be unique.

That’s why big businesses do unique things. For example: Las Vegas’ Mirage has its volcano… Seattle’s Pike Place Fish Market tosses the fish through the air… McDonald’s has playgrounds attached to its restaurants.

But how can you set yourself apart?
Keep your name in front of the customer, make your goods unique: Private brand your equipment.

Applied’s private branding program makes branding your equipment simple, quick and easy to do. Just send us your 1 color logo and info and we will take care of the rest. We can help support your brand by laser etching your logo and/or information for permanent, non-removable marking. It looks great and won’t wear off. Applied can also apply a heavy duty barcode in addition to or instead of a logo.

DID YOU KNOW…
Investing in your brand is often the best investment you can make! Get more name recognition, referrals, and always get your equipment back with Applied's Custom Branding Program!